SOCIAL MEDIA MARKETING
Turn Consistent Content Into Stronger Customer Connections.
Build a recognisable social presence with content that fits your brand, speaks to your audience and supports your business priorities.
What is social media marketing?
Social media marketing is planning and publishing content on channels such as Facebook and Instagram, and managing the audience and performance, to build awareness and bring customers to your business. It combines strategy, creative, scheduling, community care and reporting. Afai Pixel works from Colombo, Sri Lanka and the United Kingdom, and supports clients in many countries.
The business challenge
Common problems we help businesses solve.
Irregular posting
Gaps in activity make it hard to build an audience.
Content that does not fit
Posts do not reflect your brand or speak to your customers.
No review loop
Without regular reviews, you cannot tell what is working.
Our solution
We plan channels and a content calendar, create the assets and captions, support publishing and review performance with you.
What's included
Final deliverables are confirmed in the scope we agree with you.
1
Channel planning
2
Content calendar
3
Creative assets
4
Captions
5
Publishing support
6
Campaign coordination and performance reviews
Our process
Four clear stages from first conversation to launch.
1
Discover
We learn about your business, goals and existing assets.
2
Plan
We agree scope, deliverables and timeline before work starts.
3
Create
We deliver the agreed work and share progress for your feedback.
4
Review & Launch
We check against the agreed requirements and coordinate delivery.
Related work
Branding and web
A specialist dried seafood business serving wholesale markets, with product presentation tailored to its trade audience.
Service business
A service-business digital presence focused on explaining rubbish removal options and making enquiries easier.
E-commerce
An international grocery retail experience built around product discovery and serving customers across European markets.
Related services
Frequently asked questions
Which platforms do you cover?
We discuss the platforms that suit your audience, such as Facebook, Instagram, LinkedIn, TikTok and YouTube, and agree the scope with you.
Are advertising budgets included?
Advertising budgets are separate from service fees and agreed with you before campaigns begin.